B2B Marketing Coordinator

 

About Us:

Come work at Torque Fitness, a fast-growing fitness brand in the Minneapolis/St Paul area. We're now hiring a B2B Marketing Coordinator to help execute on a variety of marketing activities. If you're hard-working, dedicated, and passionate about marketing and fitness, Torque Fitness could be an excellent fit for you. In-Office Position Only, Based in Coon Rapids, MN.

 

Department:        Marketing

Supervises:          None

Classification:    Full-time Nonexempt

 

Job Responsibilities:

        • Support the marketing department's initiatives with the planning, execution, and tracking of marketing programs such as email, event and trade shows, social media, photo and video shoots, and content marketing, with a focus on Torque’s commercial customers

        • Work directly with sales reps, dealers and distributors to create customer specific content to support our commercial networks

        • Assist on event and tradeshow coordination

        • Assist on commercial photo and video shoots

        • Write copy, generate ideas and help in improving commercial websites

        • Research industry specific advertisement opportunities

        • Coordinate product, event, or content email marketing campaigns, including copy, scheduling, testing, and database management

        • Assist with developing and managing content and social media marketing programs, including blogs and public relations efforts with a focus on commercial content

        • Work specifically with our international sales team and distributors to create content to support our network. Some of these efforts may include research into different markets, translating copy to area specific languages and meeting with distributors in different time zones.

        • Work with Torque’s digital marketing team to research and implement new ways to generate leads for the direct sales business

        •Evaluate and monitor campaign performance on an ongoing basis by analyzing key metrics and creating comprehensive reports

        • Manage relationships with external vendors to ensure high-quality and timely execution of marketing programs, and to ensure competitiveness

        • Conduct market research internationally and domestically and identify trends and opportunities

 

Qualifications and Required Skills:

        • Bachelor's degree in business administration, marketing, communications, or a related field

        • 1-3 years of experience in marketing preferred

        • Must have strong organizational and project management skills, as well as attention to detail

        • Excellent written and verbal communication skills, as well as outstanding copywriting and proofreading skills

        • Firm grasp on various marketing platforms, channels, and best practices, including social, digital, and email marketing

        • Must be a self-starter and able to independently move projects forward, prioritize tasks, and meet deadlines

        • Must have strong analytical skills to analyze metrics and create reports

        • Must have a high level of creativity

        • Occasional travel may be required

 

Benefits:

        • Competitive pay based on experience

        • Health insurance

        • Dental insurance

        • 401K with company match

        • Paid time off

        • Casual fun work environment

 

If you are looking to make your passion your work, have a “Don’t Quit. Ever.’ attitude, and want to make things happen with a growing fitness company, send your cover letter and resume to hr@torquefitness.com.